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Revenue per square foot is everything. Onsights shows you where you're leaving it behind.

You can't expand the floor. But you can make every square foot perform. Onsights maps exactly where customers go, where they stop, and what they do - so your layout, staff, and displays can stop guessing.

The figures, stores, and names on this page are illustrative examples built on sample data - they show the kinds of answers Onsights delivers, not measurements from a specific customer.

Outcome 01

Region conversion

Which areas engage people and which close sales - at the region level, not just store-wide averages.

Region Conversion Rates
Combining your sales data with Onsights telemetry tells you the true conversion rate of each region.
Capture Rates
The ratio of people who entered a specific region versus those who passed nearby. Low capture = many missed opportunities; high capture = strong draw.
Dwell Times
How long people spend in a region. Longer dwell generally correlates with higher engagement and purchase intent.

Region conversion rate

Store avg: 37% Displays 57% Accessories 50% Casual Wear 42% Seasonal 33% Denim Bar 27% Luxury 14% 0%25%50%75%100% Conversion rate
Outcome 02

Staff ROI

Shows how purchase rates compare when customers interact with floor staff - and which regions and times see the biggest difference.

Employee Interaction Rates
The share of visitors who had a measurable interaction with a staff member during their visit.
Conversion by Interaction
The conversion rate among customers who had a staff interaction, compared to those who didn't.

Purchase rate with vs. without staff interaction

Displays

20% 40% 60% 80% 52% 10am12pm2pm4pm Avg difference vs. no interaction: +17pp

Casual Wear

20% 40% 60% 80% 36% 10am12pm2pm4pm Avg difference vs. no interaction: +5pp

Seasonal

20% 40% 60% 80% 54% 10am12pm2pm4pm Avg difference vs. no interaction: +11pp

Denim Bar

20% 40% 60% 80% 58% 10am12pm2pm4pm Avg difference vs. no interaction: +15pp

Luxury

20% 40% 60% 80% 30% 10am12pm2pm4pm Avg difference vs. no interaction: +9pp

Accessories

20% 40% 60% 80% 48% 10am12pm2pm4pm Avg difference vs. no interaction: +16pp
With staff No interaction
Outcome 03

Demand-based staffing

Staff the right regions at the right times, based on when and where traffic actually flows.

Visit Counts by Region
How many unique visits each region received in a period. One person visiting three times counts once.
Dwell by Time of Day
How dwell times change across the day. Reveals when each region is most engaging - useful for timing promotions and scheduling staff.
Day of Week Patterns
How volume, dwell, and behavior vary over the week.

Traffic intensity by region & hour

10am11am12pm1pm2pm3pm4pm5pm Displays Casual Wear Seasonal Denim Bar Luxury Accessories
Low
Peak
Outcome 04

Floor productivity

Surfaces regions people walk past but never stop at - the hidden dead regions on your floor.

Region Impressions
The count of distinct people who passed within a predetermined distance of a region, whether or not they entered. The physical equivalent of an ad impression.
Capture Rate by Region
The ratio of people who entered a specific region versus those who passed nearby. Low capture = many missed opportunities; high capture = strong draw.

Capture rate by region

Share of passersby who entered each region

ENTRANCE Displays 72% Casual Wear 54% Luxury 22% Accessories 65% Seasonal 38% Checkout 84% Denim Bar 34%
Low
High capture rate

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Built for other facility types too

Large Format Retail Dozens of departments. One source of truth. See the outcomes Malls & Shopping Centers Traffic is the product. Price it accordingly. See the outcomes Stadiums & Venues The game fills the seats. Onsights does the rest. See the outcomes